Stage 1 Consultation

• Set out the objectives and duration of the campaign
• Agree the creative process and design style

Stage 2 Create a contact list

• It all begins with the contact list. Amber will help establish a database of loyal customers, dormant clients and/or qualified prospects.
• We’ll provide advice on list-building techniques that best compliment your company strategy

Stage 3 Design

Developing the right design is integral to the success of the campaign. Our creative team ensures the design they produce meets your objectives and expectations. Each project is evaluated and tailored to fit with your brand identity or campaign requirements.

Stage 4 Testing & troubleshooting

• Once the contact list is agreed and the design template approved Amber will run a series of testing on a small scale prior to launching the campaign

Stage 5 Campaign management,

This will include:

• Personalisation
• Printing
• Enclosing
• Mailing
• Response handling

• sales@amberdirect.net
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• Tel: 01908 500 430

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